Easy Ways to Expand Your Business Network and Catch More Customers

It’s no secret that such strong business relationship and network is able to lead your business to new customers, better management skills as well as a discovery of new idea. That’s why building good business network is extremely essential and helpful for any businessman.


How to Expand Your Business Network in Some Easy Ways

Now the question is how to expand your business network and get the benefits from it? Actually, there is more than just one way that you can do. And here are some of the best that you can perform.

1. Always search for referrals

Your customers will be happy to shop for something when there are colleagues that they know themselves. Use this opportunity to ask your customers for a referral. In this case, you can make a request to utilize their name for an intro or something.

2. Use testimonials

Today’s customers tend to believe more on testimonials and reviews instead of an overview you made for your product and services. Instead of making up your own, it will be great to ask your previous customers to provide reviews or testimonials related to your products or services.

The testimonials can be a simple quote only or a longer study which reveals how your service or product solved their problems. Once you gain various good testimonials for your business, you can post it on your website or social media account.

3. Take part in industry meetings

Despite the use of virtual meeting, the face-to-face meeting is not dead yet. To expand your business network, consider participating in industry conferences, tradeshows or meetings to a great chance on nurturing relationships with network, colleagues as well as meeting new people.

Read: How to Write a Business Plan Perfectly Like a Successful Businessman
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Read: 7 Powerful Secrets on How to Think Like a Successful Businessman

If your field or industry has a local or national trade association, it’s not a bad idea to take part on it and participate on their meetings.

Things to Remember When Expanding Business Network

In addition to the three simple ways to develop your business network above, there are several things that you need to remember especially when you are taking part in industry meetings.

Always carry business card with you everywhere and every time.
Take your appearance into account since most people will look at you and first impression is highly important.
Avoid spending your whole time with those you know only in a meeting, make a chance to start talking with new people.
Focus on things that you can do to others instead of what they are able to do for you.
Be curious on what others do. Don’t be shy to ask questions.
Avoid doing a hard selling. Don’t you ever try to monopolize others’ time in a meeting.
When you leave a conversation, make sure that you are asking permission to contact them later for a business plan or something.

Final Thoughts

That’s all what you need to know to expand your business network. Now, it is the time for you to practice some of the simple ways to develop your overall business chance. Good luck!

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